Social Media Marketing for Corporatations - Avoiding Tar Pits

As a strategic marketing communications firm, Promise Productions is a leader in applying the advances in Social Media to corporate America. Now, more than ever, businesses need to adapt to the communications revolution that Social Media continues to be. More than every they need to get the most results from their budgets (their PR, Sales, Marketing, and Business Development budgets).

In that light, our next critical message to corporate America is how to successfully apply Social Media Marketing Campaigns by avoiding Tar Pits. Corporations are particularly susceptible to these 3 Tar Pits that will trap them into a quick extinction.




TAR PIT #1: Assigning your corporate social media to an existing internal department that lacks the the full array of communications and media skill sets that social media campaign success requires. Social Media success requires close integration with IT, PR, Marketing, Video and Writing skillsets. As such, you either need to form your own full-time social media department of 5-10 full-time professionals, or outsource it to a reliable expert firm such as Covenant Designs.

TAR PIT #2: Ignoring social media as a fad. Denial is a sure fire tar pit that will sink your business into extinction. Social Media marketing is big. It is here to stay. It is evolving so fast that it requires full-time attention.

Our next post will address The Third Major Tar Pit. Stay tuned!

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At our core, we are about attracting the business profits you want. Let us position you so that your customers want to do business with you and rave about you afterwards!

Promise Productions provides strategic social media campaign services so corporations can successfully outsource their social media knowing it is optimized to benefit them the most. For details call 972-822-3587.