May 28, 2009

8 Ways We Boost The Value Of Your Corporate Blog

At Covenant Designs we make your blog mean business. We utilize all the vital skill sets that corporate blogging requires –  marketing communications, professional writing, public relations, Search Engine Optimization (SEO) and rich media + video to blog in a strategic way to promote your profits.

1 • Focus on what's important: we keep your blog on track with positive Public Relations pieces, responsiveness to Market Trends and Industry Changes.

2 • Blogging For Search: that means elevating the visibility of your business web site in Google and Yahoo. You cannot attract the right new business unless you are found by your ideal prospects.

3 • Social Networking: we orchestrate your social media marketing campaign so that all elements (including your corporate blog) is integrated. The synergy of a mass of signposts, articles and testimonials delivers the message of a unified voice promoting your products and services.

4 • Content and Volume: Search engines look at your content, so we optimize your social media marketing campaign to amass a growing number of positive key terms, words and phrases. That in turn attracts your most interested business prospects.

5 • Keyword Awareness: In keeping with the above, we blog in a keyword-aware way to make you "king" of the best terms for your marketplace.

6 • Keep It Simple: we deliver clear and concise corporate messaging. You audience will receive, understand and be motivated to trust and respond to your strategic message.

7 • Widespread employee blogging: we provide a focus point for all your employees' blogs. Think integrated social media for optimum impact.

8 • Measurable Results: we can track your reputation online, your visibility in search engines, the number of subscribers, viewers of your videos, etc. This way we can intelligently steer your social media marketing campaign to keep it on track for your best interests.

Conclusion
One additional tactic for effective corporate blogs is the promotion of your blog. We have strategies to automate and syndicate your blog  - spreading it where it makes the most difference. Putting your content in other places allows it to multiply and amplify the value of your content.

Your prospects already rely on Social Media for the real scoop on their products and services. For real results in today's marketplace, contact Promise Productions as your corporate Social Media Marketing source. Call 972-822-3587.

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